Friday 15 May
Illustrative — pending calibration
Every number on this page uses placeholder inputs for your revenue, growth rate, and margin. We build the real model in week 1 of the engagement with your figures.
Projections
Year-1 commercial case for the partnership, framed against the do-nothing option. 30-day notice either party — no lock-in.
Engagement cost
£6,500
per month, all-inclusive
Year 1 cost
£78,000
if continuous, 30-day notice either side
What's in it
- · Two senior operators (Trent + Richard)
- · Portal build + infrastructure
- · Content production + pipeline operation
- · No setup fee, no per-seat charge
Stay the course
£5.00m
Year-1 revenue
No partnership, no commercial reset. Revenue holds flat in the model — with downside risk from continued declining inbound.
- Net GP @ 17%
- £850k
- New GP vs baseline
- £0
- Cost (Year 1)
- £78k
- Net contribution
- £-78000
With this partnership
£5.85m
Year-1 revenue
Modest 17% growth target — mid of the 15-20% band we have hit in equivalent sales-and-marketing rebuilds.
- Net GP @ 17%
- £995k
- New GP vs baseline
- £145k
- Cost (Year 1)
- £78k
- Net contribution
- £67k
Year-1 return on cost
1.85x
Range 1.6x – 2.2x at 15–20% growth
Year 1 — monthly revenue
Both scenarios start at the same baseline. The line that diverges is the partnership effect.
Three-year context
If the growth engine compounds at the rates we model — Y2 22%, Y3 26% — the cumulative new GP against cumulative engagement cost looks like this. Context only.
Y1 new GP
£145k
Y2 new GP
£363k
Y3 new GP
£679k
3-year multiple
5.1x
What this excludes — deliberately.
Operational savings, system replacement (CRM, marketing tools, low-value contractor spend), customer-experience uplift from Service Health adoption, and any benefit to your existing brand customers' growth. These layer on after week 1, once we are inside the business and the real numbers are in front of us.