Friday 15 May

Operated by InterSend

Service health

Welcome, Pip.

One view of how your subscription is performing — fulfilment, sales context, customer experience — pulled together this morning by your account team.

This month — May 2026 (month-to-date)

Strong month operationally. One carrier issue worth a conversation before next month.

Your fulfilment is performing at 99.4% pick accuracy against a 12% increase in orders. Pick accuracy and on-time despatch are both at year-best.

Royal Mail Tracked 48 is carrying 73% of volume and delivering 98.7% on time. DPD is the smallest share (5%) and the best performer (99.6%).

Yodel is the gap. 22% share, 91.2% on time, and the only carrier appearing in this month’s 2- and 3-star Trustpilot reviews. The pattern is concentrated in SE postcodes — both flagged reviews were SE6 / SE13.

Worth a 15-minute call about consolidating SE-region volume away from Yodel — likely a 0.4-point Trustpilot uplift inside a quarter at no incremental shipping cost.

Recommendation

Consolidate SE-region volume from Yodel to Royal Mail

~70 orders/week affected. Modelled cost-neutral. Estimated CX uplift: 0.4-point Trustpilot rating, ~1.5% subscription retention improvement on the SE cohort.

Action with us

InterSend will pick this up

by Wed 27 May

Fulfilment (InterSend)

Pick, pack, despatch — operational layer.

Orders this month

1,847

+12% MoM

Pick accuracy

99.4%

On-time despatch

99.1%

Returns rate

1.2%

Your sales (Shopify)

What your customers are doing — context for our work.

Orders vs last month

+12%

Trend up

AOV

£42.00

+4.2% YoY

Conversion

2.8%

+0.3pp

Peak day

Tuesday

19% of week

Customer experience

Trustpilot, carrier outcomes, complaints.

Trustpilot

4.7

38 reviews 30d

Sentiment 30d

+1.4pp

Complaints

4

3 same-day

NPS estimate

62

Orders — 6 months

1,847

Up from 1,410 in Dec 2025

On-time despatch — 6 months

99.1%

Year-best. Up from 98.2% in Dec 2025

Carrier performance

The recommendation above is driven by this. Yodel is the underperformer.

Carrier
Share
On-time
Avg transit
Damage

Royal Mail Tracked 48

73%
98.7%
1.9d
0.4%

Yodel

Underperforming on SE postcodes — see review feed.

22%
91.2%
2.8d
1.1%

DPD

5%
99.6%
1.4d
0.2%

Stock cover

Days of cover at current run-rate.

Morning Mix box

PP-SUB-MOR · 1,820 in stock

healthy24d

Afternoon Picks box

PP-SUB-AFT · 1,410 in stock

healthy21d

Evening Treats box

PP-SUB-EVE · 980 in stock

healthy18d

Classic Gift box

PP-GFT-CLA · 320 in stock

watch13d

Refill pouch — Mixed Nut

PP-REF-MIX · 142 in stock

low6d

Limited: Spring Picnic Edition

PP-LTD-PIC · 410 in stock

watch11d

Recent Trustpilot reviews

Pulled this morning. Carrier tagged where relevant.

  • ★★★★★· Yodel
    13 May

    Box was four days late and the courier never attempted delivery. Pip’s customer service were great but the carrier let them down again.

  • ★★★★★· Yodel
    12 May

    Love the box. Hate the Yodel tracking experience — said delivered when it wasn’t.

  • ★★★★★· Royal Mail Tracked 48
    11 May

    Beautifully packed and arrived the day after I ordered. The little tasting card is a lovely touch.

  • ★★★★★· Royal Mail Tracked 48
    10 May

    Three months in and not a single missed despatch. I trust this subscription more than my milk delivery.

  • ★★★★
    8 May

    Replacement sent straightaway after one bar was damaged. Friendly response from the team.

  • ★★★★★· DPD
    6 May

    Gift box for my sister. She rang to thank me before it had even all been opened.

Top SKUs by revenue

Share of this month's revenue, in order.

Morning Mix subscription

41%

Afternoon Picks subscription

26%

Evening Treats subscription

17%

Spring Picnic (limited)

9%

Classic Gift box

7%

Anything you'd like us to do?

Your account team picks this up the same day — by 5pm. If it's urgent, mark it urgent and we'll move things around.